Getting the basics right makes money – Ascent
Yesterday I went shopping for a laser printer. I went to Pricespy and Trade Me, along with Ascent where I have successfully purchased before. Pricespy sent me to a few stores, including Ascent, but I...
View ArticleLet me pay my bill Contact Energy
I’ve been getting a number of letters from Contact Energy recently, so I decided to actually open one of them on Saturday afternoon. Turns out they are gas bills, and I’m well overdue. Time to pay the...
View ArticleHow consumers shop – some lessons
After a laughably dumb registration process (use fake data) you’ll find the ChannelAdvisor report on How Consumers Shop Online. Let’s start with a caveat – the sample size is 824 people from 29 states...
View ArticleHow not to launch an upgrade – BNZ
BNZ announces that their banking site is being refreshed. This brick wall advertisement appeared after logging in with my online banking number, password and that stupid netguard card: Problem is that...
View ArticleA reskinning is not a panacea: Dick Smith
Dick Smith just reskinned their site. Well they have at least since the last time I went there. My summary is that this is nice but will add little to their site statistics. The look has changed...
View ArticleNZHerald’s shopping tab – it’s complicated
NZ Herald launched their new shopping tab yesterday, and as I dug into it the cast of players got larger and larger. It got so complicated that I decided that making a video would be the most efficient...
View Article51 in the top 500 – what does it mean?
The latest Asia Pacific Deloitte Technology 500 results are out, New Zealand looks pretty good, with 51 companies making the list. It looks even better on a per-head of population basis – with New...
View ArticlePlace function before fashion – Mons Royale
Via Hazel Philips at NBR I read about local company Mons Royale – who make merino underwear aimed at boarders. Rather tellingly the title of the article was Fashion before Function. The clothing range...
View ArticleHow to launch a GroupOn clone: Groupy Deals
A few of us* founded Groupy Deals earlier this year, and we went live over Queens Birthday weekend. It’s going really well. Check out the GroupyDeals business site as well. *Groupy Deals was founded by...
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